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Marketing

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For millions of people around the world, handball is more than a sport.

 

Whether they live their passion in the stands, in front of their tv, on the court or in the street, handball is part of their lives. That’s why international brands choose to partner with the International Handball Federation; handball is the vehicle that allows them to share their own passion with fans of this great game.

The sport of handball grows each year, with a greater global spectator audience and number of participants.

 
210
NATIONAL FEDERATIONS
 
28,000
CLUBS
 
128,000
TEAMS
 
30mil
PLAYERS
 
 

2019 Men's World Championships

 
1.66bil
CUMULATIVE GLOBAL TELEVISION AUDIENCE
 
900,000
SPECTATORS
 
6,186hrs
BROADCAST TIME
 
88mil
SPONSOR IMPRESSIONS
 
€222mil
MEDIA VALUE

 

In 2019, the Men’s Handball World Championships broke numerous records, including largest ever number of spectators and cumulative global television audience. These results delivered unprecedented value to our partners, Sponsor impressions allowing them to connect a worldwide audience with their brand.


The International Handball Federation seeks to nurture partnerships with like-minded international companies to grow the sport of handball and deliver value to our partners. To explore opportunities for your brand to access this passionate global audience, please contact our Marketing department using the relevant contact information.

Official IHF Partners

The following businesses have shown their commitment to the sport of handball by joining with the International Handball Federation as long-term partners. On behalf of handball fans and players around the world, we thank these companies for their dedication to our great game.

IHF Beach Handball Sponsors

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Commercial Rights

The International Handball Federation holds the commercial rights for all handball World Championships, including senior, junior, youth, beach handball and youth beach handball events, as well as World Cup tournaments for national and club teams.

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Advertising in Arenas

Advertising within a handball arena brings fans even closer to the brand.

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Advertising on Sportswear

Advertising on sportswear allows brands to share the most unforgettable handball moments.

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IHF Seal of Approval

The IHF Seal of Approval is given to products recognised and approved by the International Handball Federation as meeting its international stand...

View the list of certified manufacturers